The Brief
Pick Your Poison needed a website that would showcase their bespoke cocktail experiences, masterclasses, and custom spirit creation services. The client wanted something that captured the premium, sophisticated nature of their business while making it easy for potential customers to understand their offerings and book services. They needed a platform that would work well on mobile devices since many customers would be browsing on their phones while planning events.
Our Approach
We chose a clean, modern design with a sophisticated color palette that reflects the premium nature of the cocktail experience. The layout emphasizes high-quality imagery of cocktails and events, which helps potential clients visualize what they're booking. We implemented a mobile-first responsive design to ensure the site looks great on all devices, and we made the booking process as straightforward as possible with clear call-to-action buttons and an intuitive navigation structure.
The site structure was designed to tell a story-starting with the hero section that immediately communicates what Pick Your Poison offers, followed by detailed service pages that explain each offering in depth. We used smooth scrolling and subtle animations to create an engaging user experience without overwhelming the content.
What We Love About This Site
- • Visual Storytelling: The use of high-quality photography really brings the cocktail experience to life and helps visitors understand the premium nature of the service.
- • Clear Service Presentation: Each service offering is clearly explained with enough detail to help potential customers make decisions, while keeping the information digestible.
- • Mobile Experience: The responsive design ensures that whether someone is browsing on their desktop or mobile device, they get a seamless experience that makes booking easy.
- • Brand Alignment: The design perfectly captures the sophisticated, premium feel of the business while remaining approachable and inviting-exactly what you want for a bespoke service.
